June 25th, 2010

CBS Disputes ESPN Online Ratings Report

Friday, June 25th, 2010

This isn’t necessarily fantasy-relevant but definitely interesting.

We’re all well aware of what the U.S. men’s soccer team accomplished on Wednesday, but CBS Sports disagrees with what ESPN has claimed to achieve with the online broadcast.

The “Worldwide Leader” reportedly announced that its stream of the U.S.-Algeria match drew a record broadband audience of 1.1 million unique viewers on ESPN3.com, which is streaming the entire World Cup.

According to CBS, however, its coverage of the BYU-Florida game from Round 1 of the NCAA men’s basketball tournament back in April drew about 15,000 more looks …

It’s not fantasy, but it’s interesting to note the conflicting numbers from two media big boys.

It also provides an interesting view of American sports hierarchy. This was one of the most — if not the most significant and hyped games in American soccer history, yet it was outdrawn online by a 7-10 NCAA matchup — albeit a good one.

Just something to keep in mind as you get really excited about soccer.

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